What is it and why use it ?

LinkedIn is an online business networking site and it is fast becoming a reference site for business people. It’s a good place to have a profile and start off a positive digital footprint.

LinkedIn is also a great place to watch discussions and stay up with market news and information and by contributing constructively demonstrating your expertise.

Recruiters both in-house and agency are increasingly using LinkedIn to find candidates and so it is becoming very important to a job seeker.

Mark Williams, who is the UK’s only official LinkedIn trainer, spoke with Elkie Holland about LinkedIn and how it can be of benefit to individuals and business professionals. Watch the interview below.